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title = "Dogfight: How Apple and Google Went to War and Started a Revolution - Fred Vogelstein"
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date = 2014-03-07
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[taxonomies]
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tags = ["books", "fred vogelstein", "reviews", "it", "apple", "google"]
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+++
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[GoodReads Summary](https://www.goodreads.com/book/show/17332226-dogfight):
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The rise of smartphones and tablets has altered the business of making
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computers. At the center of this change are Apple and Google, two companies
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whose philosophies, leaders, and commercial acumen have steamrolled the
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competition. In the age of the Android and the iPad, these corporations are
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locked in a feud that will play out not just in the marketplace but in the
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courts and on screens around the world.
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{{ stars(stars=2) }}
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It starts as a very interesting story, telling the behind the scenes stories
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about the first iPhone and the creation of Android. Then it derails and do two
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stupid things: starts brown nosing one side and focus on a single region.
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Mid book you'll see how Jobs was aggressive, how Apple was nasty and how Page,
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Brin and Schmidt were open and Google was an innovative company. The author
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doesn't deny the effect of iPhones and iPads, but focus solely on what others
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were doing instead of giving at least some acknowledgement too the company
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that created such devices. And yes, I know I sound like a fanboy, but when the
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author talks about Android it is never about its effects, only how cool and
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innovative and customisable it is. This very much makes the whole book look
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one sided, in a non funny way.
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The other point is the effects of mobile ecosystem. Everything focus solely in
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the USA. It's really weird for someone read about Google Music and its dent on
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Apple music stronghold when your country have no access to Google Music since
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its inception 3 or so years ago.
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If the whole book focused on the behind the scenes stories and how they
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intertwine, it would be a really interesting book. But a narrowed vision and
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the author personal opinion leaking through the story really ruins everything.
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