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123 lines
5.3 KiB
123 lines
5.3 KiB
11 months ago
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<!DOCTYPE html>
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<html lang="en">
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<head>
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<meta http-equiv="X-UA-Compatible" content="IE=edge">
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<meta http-equiv="content-type" content="text/html; charset=utf-8">
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<meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1, viewport-fit=cover">
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<title>Julio Biason .Me 4.3</title>
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<link rel="stylesheet" href="https://blog.juliobiason.me/print.css" media="print">
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<body class=" ">
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<div class="container sidebar-sticky">
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<div class="sidebar-about">
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<a href="https://blog.juliobiason.me"><h1>Julio Biason .Me 4.3</h1></a>
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<p class="lead">Old school dev living in a 2.0 dev world</p>
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</div>
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<li class="sidebar-nav-item"><a href="/">English</a></li>
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<li class="sidebar-nav-item"><a href="/pt">Português</a></li>
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<li class="sidebar-nav-item"><a href="/tags">Tags (EN)</a></li>
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<li class="sidebar-nav-item"><a href="/pt/tags">Tags (PT)</a></li>
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</ul>
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<div class="content container">
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<div class="post">
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<h1 class="post-title">Commented Link: Google slams Microsoft for trying 'to break the way the open web works'</h1>
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<span class="post-date">
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2021-03-24
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<a href="https://blog.juliobiason.me/tags/links/">#links</a>
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<a href="https://blog.juliobiason.me/tags/google/">#google</a>
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<a href="https://blog.juliobiason.me/tags/microsoft/">#microsoft</a>
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<a href="https://blog.juliobiason.me/tags/news/">#news</a>
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</span>
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<p>Weird are the times when Google, trying to break the web, <a href="https://www.theverge.com/2021/3/12/22327306/google-microsoft-attack-open-web-online-news-australia-laws">accuses Microsoft of
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doing it so</a>.</p>
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<span id="continue-reading"></span>
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<p>Ok, let's put this in perspective:</p>
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<ul>
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<li>During years already, Google positioned itself as the source of ads in the
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internet, in the way that the only way one can make real money putting ads on
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their side was using Google. This basically killed all small ad companies (and
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I won't even put here that Google bought DoubleClick, which was the largest ad
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company at the time);</li>
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<li>Now that everybody basically <em>needs</em> to use AdSense (by Google), Google
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decided to put small blurbs on searches;</li>
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<li>Because the blurbs, <a href="https://sparktoro.com/blog/less-than-half-of-google-searches-now-result-in-a-click/">less than 50% searches result in people actually going to
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the site</a>;</li>
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<li>As for now, you can see that Google positioned itself as the only source of
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ads and killed the needs to access the site (which would provide ad revenue for
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it);</li>
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<li>Bothered by this, news corporations decided that enough is enough (they know
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internet is the way now, paper is a very small part of revenue now and ads are
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needed) and said "If you want to use the blurbs, you need to pay";</li>
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<li>Google, being Google, said no;</li>
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<li>News corporations went to the Australian governement, which realized the
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switcheroo Google was doing and sided with the news corporations and said
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"News corp have a point, and you should pay for using the content they
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produce";</li>
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<li>Google, being Google, said no.</li>
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<li>Google, not only being Google itself, also said "If you won't let us post
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blurbs without paying and force us to actually make people go to their
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websites, which would make us give money to them, then we are taking our ball
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and going home".</li>
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</ul>
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<p>And that's, ladies and gentlemen, is when Microsoft jumped in. By siding with
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the news corporations and saying "Hey, if Google Search won't work more in
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Australia, you can be sure Bing will work". And that's when Google, being
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Google, said "You're trying to break the open web!"</p>
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<p>Give me a fucking break, Google. You broke the open web <em>years</em> ago and now is
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calling everyone else what you did. And I don't mean this as a supporter of
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Microsoft -- which I'm not --, a supporter of the Australian government -- which
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I'm not -- or a supporter of big news corporations -- which, guess what, I'm
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not.</p>
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<p>The sooner Google disappears from the internet, the better for everyone else.</p>
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</div>
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</div>
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</body>
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</html>
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